Easily one of the most recognizable brands of lickable cat treats on the market, Churu cat treats are made by Japanese brand Inaba and sold around the world. Churu cat treats are rich in hydrating moisture and the meaty (or fishy) flavor cats love, but are they a safe and healthy choice for your cat? Find out in this detailed brand review.
The Cats.com Standard—Rating Inaba Churu on What Matters
We’ve analyzed Inaba Churu and graded it according to the Cats.com standard. Here’s how it rates in each of six key areas:
Ratings
- Species-Appropriateness – 9/10
- Ingredient Quality – 8/10
- Product Variety – 9/10
- Price – 7/10
- Customer Experience – 7/10
- Recall History – 8/10
Overall Score: 8/10
We give Inaba Churu cat treats a 47 out of 60 rating or a B+ grade.
About Inaba Churu Cat Treats
Churu cat treats are made by Japanese brand Inaba. Inaba Foods is a family business founded in 1805 by Yoshizo Inaba. The company initially specialized in harvesting seafood but expanded into the pet food market in 1958. Several decades later, in 1989, the Churu brand was born.
Inaba’s Churu cat treats are designed to be lickable—they’re formulated with high levels of moisture and sold in small tubes. Churu treats feature chicken or fish flavors, and are sold primarily in variety packs. Inaba markets these treats as an interactive alternative to traditional cat treats, though they can be used as meal toppers or to disguise medication as well.
Today, Inaba products are sold worldwide. The company’s website is available in over a dozen different languages. Cat owners can find Inaba Churu treats in stores across the country and online from major pet suppliers and retail chains.
Sourcing and Manufacturing
All Churu products packaged for sale in North America are produced in Saraburi, Thailand at the company’s wholly-owned and operated, state-of-the-art plant. These facilities follow the same quality assurance procedures as a U.S. human food plant. Inaba’s packaging materials have special oxygen-blocking properties to protect the food and your cat’s health.
The tuna in Churu treats is pure, whole muscle skipjack tuna which is responsibly harvested in western Pacific waters. Each batch of wild-caught tuna arrives at the processing facility with a certificate of origin specifying where and how it was harvested. Inaba only works with fisheries that employ dolphin-friendly fishing techniques, in accordance with the best practices of environmental responsibility and sustainability.
Inaba sources cage-free chicken from family farms close to the company’s facilities in Thailand. All the other natural ingredients in Churu fillet broths and purées are sourced in Thailand.
Recall History
We didn’t find any recalls for Churu products in the United States in either the AVMA or U.S. Food & Drug Administration (FDA) databases. It’s harder to be certain whether there have ever been any recalls in other countries. We didn’t find anything online to suggest that there had been.
What Kind of Cat Treats Does Churu Offer?
Inaba makes hundreds of products for both dogs and cats. The Churu line of treats, in particular, is a low-calorie, grain-free line collection of high-moisture treats. All of Churu’s products are intended for supplemental feeding with the exception of Churu Meal Toppers. These provide complete and balanced nutrition according to AAFCO nutrient profiles for adult cats.
All Churu cat treats feature chicken, fish, or seafood flavors and most appear to be multi-protein recipes. Many of the products in the Churu line have a smooth puree-like texture while others are described as broths, bisques, or stews. The only non-lickable products in the Churu line are Churu Bites which are soft treats wrapped around a creamy filling.
Here’s a list of Churu cat treat product lines:
- Churu Puree Lickable Cat Treat
- Churu for Kitten Puree Lickable Cat Treat
- Churu Pops Moist & Chewy Lickable Cat Treat
- Churu Bites Grain-Free Cat Treat
- Churu Hairball Control Lickable Cat Treat
- Churu Skin & Coat Lickable Cat Treat
- Churu Stew Lickable Cat Treat Pouch
- Churu Broth Lickable Cat Treat Pouch
- Churu Bisque Lickable Cat Treat Pouch
- Churu Grain-Free Meal Topper
Churu cat treats are all sold in single servings, generally in tubes or pouches. Most of the creamy cat treats come in 0.5-ounce tubes while the broths, bisques, and stews come in 1.4- or 1.5-ounce pouches. Churu Bites also come in tubes, each with 0.35 ounces of treats.
Inaba Churu Cat Treats—Top 3 Recipes Reviewed
Product Name | Food Type | Main Protein | Calories Per Ounce | Price | Our Grade |
Churu Grain-Free Tuna Recipe Lickable Cat Treat | Wet | Tuna | 12 kcal/oz. | $1.24 per oz | B+ |
Churu Bites Chicken Recipe Wraps Grain-Free Cat Treats | Semi-Moist | Chicken | 37 kcal/oz. | $2.17 per oz | B |
Churu Meal Topper Tuna with Salmon Recipe Grain-Free Cat Food Topper | Wet | Tuna | 22 kcal/oz. | $2 per oz | A- |
What Do Customers Think of Churu Cat Treats?
Inaba Churu cat treats are incredibly popular and generally receive positive reviews. On Chewy.com, the lowest average rating for a product in the Churu line was 4.3 out of five stars at the time of this review, but most were in the 4.6- to 4.8-star range.
Something customers sometimes complain about with Churu cat treats is that it can be difficult to tell the recipes apart at a glance. One of our readers shared an experience in which they purchased the same Churu product at different times, both from Chewy. The product contained added taurine the first time but the second time did not.
Positive Reviews
“My cat is crazy about this stuff and comes running as soon as he sees the packet in my hand. Being able to hand feed him is such a great bonding experience. Sometimes though, it can get a little messy when trying to push the product to the top.” – ED reviewing Inaba Churu Chicken Recipe lickable cat treat on Chewy, December 5, 2024
“We have an elderly cat that requires medication twice a day. We have found that this is the ONLY product that we can safely disguise the pills where he doesn’t spit them out and just eat the “treat”.” – Evelyn reviewing Inaba Churu Bites Chicken Recipe on Chewy.com, July 18, 2024
Negative Reviews
“Not only will my cat not eat them (guess they don’t taste very good), but it’s none too pleasurable for his human, either. These treats are slimy and sticky. They put them in these skinny little sleeves, and because they’re so sticky, they won’t fall out of the sleeve. So you have to dig around in there with your finger, then it gets caught under your nail.” – SPN-Baby67 reviewing Inaba Churu Bites Chicken Recipe on Chewy.com, November 23, 2024
“Cat wouldn’t eat the treat. It was runny and smelled awful.” – Jonathan reviewing Inaba Churu Tuna Recipe lickable cat treat on Chewy.com November 2, 2024
How Much Do Churu Cat Treats Cost?
Churu cat treats are moderately priced for a product that uses human-grade ingredients. It’s the individual packaging that drives up the price, though bulk sizing is available to help keep costs down. The per-ounce price for Churu lickable cat treats ranges from $0.70 to $2.50, depending on the flavor and the quantity.
A 4-pack of 0.5-ounce Churu lickable cat treats costs about $4.50-$5, putting the per-item price over $1. The per-item price drops significantly when you buy in larger quantities. For example, a 24-pack costs around $27, a 48-pack around $45, and a 72-pack around $68.
Inaba’s limited selection of Churu broths, bisques, and stews are sold in pouches about double the size of the tubes for a similar per-ounce price. Inaba Churu Bites and Rolls are also sold in multi-packs of individual portions and are priced between $2 and $2.50 per ounce.
Where Are Churu Cat Treats Sold?
Inaba doesn’t sell Churu cat treats directly through the brand’s website, but you can find retailers near you using the Store Locator or by clicking the Find It Now button on the individual product page. The best places to find Churu cat treats online are Chewy.com and Amazon.com.
You can also shop for Inaba’s Churu cat treats in stores at Petco or Walmart. Other independent pet retailers may sell Churu products as well, but availability will vary.
Overall, Are Inaba Churu Cat Treats a Good Choice?
Inaba Churu lickable cat treats are overwhelmingly well received by cats—even picky eaters—and customers generally seem to think they’re worth the cost. If you don’t want to risk wasting money on a pricey treat, start with a 4-pack. Each serving is individually sealed which means you don’t have to deal with messy leftovers or struggle with portions.
One of the downsides to Inaba Churu treats is that they’re all made with chicken or fish, so they might not be appropriate for cats with food allergies. Even the few single-protein recipes are processed on shared equipment, so cross-contamination could be a concern.
If you want to spoil your cat with an extra-tasty snack or you’re looking for a high-value treat to motivate training, distract during disliked activities, or hide medication, Churu treats could be a great option.
Similar Brands
Looking for other cat treat brands similar to Inaba Churu? Check out some of our other brand reviews.